Modern Logistics expande operações com logística para turnês musicais
O Aeroporto Internacional de Viracopos, em Campinas (SP), tem funcionado como um polo estratégico para o segmento de entretenimento e grandes eventos. A Modern Logistics, multinacional norte-americana com base operacional no local, foi selecionada por bandas de destaque internacional, como Maroon 5 e Jamiroquai, para e…
O Aeroporto Internacional de Viracopos, em Campinas (SP), tem funcionado como um polo estratégico para o segmento de entretenimento e grandes eventos. A Modern Logistics, multinacional norte-americana com base operacional no local, foi selecionada por bandas de destaque internacional, como Maroon 5 e Jamiroquai, para e…
O post Modern Logistics expande operações com logística para turnês musicais apareceu primeiro em Portal Logweb.
Em contexto
- Tema: Supply Chain y Logística — Cadena de suministro, distribución, inventarios y visibilidad.
- Fonte: Logweb
- Publicado: 23/09/2026
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Why it matters
In logistics, technology pays off when it reduces uncertainty, not when it reduces paperwork. Knowing where the cargo is helps little if nothing different can be done anyway; what matters is knowing early enough to change the decision.
I separate the information problem from the decision problem. Often the data was available and nobody had authority to act without escalating three levels. Putting a system on top of that only makes the delay better documented.
What usually goes wrong
The frequent mistake is optimising each link separately. Procurement negotiates a better price, production adjusts batch sizes, logistics consolidates shipments, and each hits their target while the whole becomes more fragile. The sum of local efficiencies usually produces a chain that cannot take a hit.
What to watch
- How many days of operation inventory covers if that dependency is cut.
- Whether there is visibility beyond the direct supplier, which is where the surprises are.
- Which decisions can be made with the information available and who has authority to make them.
How I read this entry
If this touched an operation I know, the first thing I would build is the map of critical dependencies: which inputs have no second source and how long inventory lasts if supply is cut. It is a two-week exercise and it completely changes the risk conversation with the board.
The original story is published in another language; the excerpt is quoted as the publisher delivers it and the commentary is written in English.
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